Mock Travel Advertisement Video Funny Travel Advertisement Video
"I feel similar I'k traveling with you when I watch your videos." – A comment on i of my YouTube videos.
And in fact, many of the emails and Facebook messages I get asked these days, begin something similar, "Hey, I saw your videos…"
Why did I share this?
It demonstrates the ability you take with videos, and the potential yous have to connect with your audition.
In this post, I'm going to share with you a step-by-step guide on how to make travel videos for YouTube (and and so depending on what your goal is, I'll show you how to grow your channel and subscribers).
Why Are Videos Important?
Word of Warning: This guide is long and extensive (and I share a lot of the things I've done to grow my YouTube aqueduct), so if you're interesting in learning how to make travel videos (or any video) for YouTube, I would encourage you to read through ALL of information technology. And if you have a question, exit a comment at the bottom.
The reason videos are and then of import is considering they are incredibly engaging and offer a well rounded sensory experience that includes visual motion, audio, story, and personality.
I ever loved taking photos of food and blogging about it, but I connected to think to myself that there had to be a amend way to show the atmosphere of eating and the emotion of tasting delicious food.
It was former in 2011 that it striking me:
I needed to offset making travel and nutrient videos and posting them on my YouTube channel.
On that twenty-four hours I committed myself to learning how to make travel videos (mostly nutrient focused), and how to optimize video SEO on YouTube (which is not only the biggest video website platform, but likewise the world's second largest search engine).
When I first started making video, I had no experience, and had little clue what I was doing (and I only had a modest point and shoot camera). Today, my YouTube channel is my main sources of making money and getting traffic.
The point of proverb this is:
Videos have massive potential. And even if yous take no experience, and have no thought what you're doing, you tin still become started today (and this guide will walk you through getting started).
How to Brand Travel Videos for YouTube
One of the greatest things about making travel videos yourself is that you lot're the producer, and you can decide what you want to do, how you want to film your story, and y'all don't have to let anyone else corroborate your video before you publish it.
This first section is going to cover a quick formula for how to make travel videos, and we'll then become much more in-depth about each of these topics below.
four Basic Steps:
- Define Your Story: According to the Harvard Business organisation Review, our brains naturally love stories and are attracted to post-obit them. Think about what story you're going to share in your video.
- Film Your Video: In one case yous take your story, it's time to beginning filming your video. I would recommend getting lots of both shut up detailed shots, and long wide shots. And become some extra shots for post editing too.
- Edit Your Video: Editing your video is the process of taking the raw clips yous filmed, and making them into a flowable story, where you tin cut out parts you don't need, and keep everything in sequence. Editing a video is sort of like doing a puzzle, you go to fit everything together.
- Publish and Promote: Once you've created your video, it'southward time to upload information technology to YouTube or anywhere else of your choosing, and optimize and promote information technology so you can share your video story with others.
Now, let's become into some serious details.
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Travel Video Ideas
Before y'all offset making travel videos, y'all might desire to take some time to call back almost the types of travel videos you desire to create.
Sometimes though, it helps to beginning making videos showtime. Then one time you've done some experimenting, y'all'll be able to narrow in on the types of videos you savor making, and that are about effective for what you're doing.
Types of videos
- Travel Vlogs: Vlogs, or video blogs, are the video equivalent of a blog mail. Travel vlogs are typically very personal, overall pretty natural, focused on reality, and for the nearly part they don't need to exist perfectly edited or filmed (they are frequently filmed past yourself, selfie manner). According to BBC, a key to the top vloggers is that they build trust with their audition. Vlogs are one of my personal preferred methods of making travel videos because they don't have pressure and are meant to exist natural. In addition to showing personality, in my vlogs I try to offering helpful tips, like where to stay, and restaurants to eat at.
- Travel Guide Videos: Making a travel guide destination video could be something similar a "Guide to visiting Delhi," or "25 Things To Exercise in Tokyo." These are examples of travel videos that aren't just personal updates, but they are designed to inspire or aid people travel. Additionally, these types of destination videos can be optimized for search engines (either on YouTube search or Google search) and then that they keep on being viewed. Destination travel videos tin take some planning, lots of footage, and a lot of editing. But the results I've seen from these pillar style videos, can be huge.
- Niche Videos: When I first started making travel videos for YouTube, I really had no focus or story, and I just uploaded a few videos and waited to encounter what would happen. Still, my passion is food travel, and and then when I started focusing on my niche, I decided to brand the majority of my videos focused on nutrient (which is ofttimes a function of travel). Cull the niche that y'all're passionate well-nigh and brand videos revolving around your passion.
- Explanation or Marketing Videos: Since videos are so engaging, they can be hugely effective for marketing and promotions. Your "Almost" page on your travel blog is probably one of the most viewed pages on your website, so why not make an "About Me" video. Putting a confront, vocalization, and personality behind a web log immediately makes it more trustworthy, personable, and credible.
There are many kinds of travel video possibilities and these are simply a few to become your ideas flowing.
Just the BEST manner to figure out what kind of travel videos you want to first making, is to kickoff filming and publishing and seeing what works and what you enjoy.
What's the nigh important thing nearly a video?
Casey Neistat, one of the greatest vloggers on YouTube, has consistently said "story" is the most of import component of ANY video.
I fully agree.
Have you ever watched i of those amazingly filmed scenery videos with the gorgeous footage and music in the groundwork? Afterward about a minute of watching, maybe you got bored and went to the adjacent video. It's inspirational, but non a story.
On the flip-side, y'all've watched a video where someone is explaining something or sharing something, that keeps you lot engaged and watching, and walks you lot through a story. And all suddenly you lot don't know where x minutes just went.
Think nigh a story for every video yous make.
Will you be the face of your video?
The mode I run into it, there are in general merely 2 unlike types of travel videos:
- Yous are in the video
- You lot are non in the video
I'll tell you this:
If viewers can run across your face up and feel your personality, they will instantly connect much improve with you than if they don't meet your face.
I'thou not proverb you need to be the main part of your video, but what I think works best is a mixture of existence on camera and then overlaying video clips to explain what you lot're talking about.
I was nervous and felt weird the beginning time I decided to make a food video on camera. Speaking in front of the photographic camera, even if you're filming yourself, can be a scary thing. But I'm here to tell you that, just like virtually things you do, yous go better and more than comfy at information technology.
If you choose not to be on camera you tin can always edit your videos and add together voice overs or add together music to your travel videos.
Video Cameras and Equipment
Cameras and equipment are of course essential for making videos. But at the same time, if you don't have a plan or story, they aren't worth much.
Video quality is important, but at the aforementioned time, I would encourage you to however make videos, even if you don't experience your equipment is good enough. You can record great video nowadays with signal and shoot cameras, or even phones.
I started with a point and shoot camera (I think it was four.3 megapixel), and I also formerly used a Canon 70D to film my videos (the Canon 80D is the updated version and a great camera). It's a great photographic camera considering it has a wonderful autofocus so y'all can easily film yourself. Simply it's a pretty big and bulky photographic camera.
Every bit of mid 2015, I switched over to a mirrorless camera that is much smaller and easier to utilize, and I've been very happy with the image quality.
Video camera I employ:
- LUMIX GX8: This is the main camera I use to moving-picture show all my current videos. I dear the quality and size. The merely think I don't like about it is that I have to utilize an sound converter plug for the microphone.
- LUMIX 12 – 35 mm lens: I use this lens along with the GX8 to film nigh all my videos. It has a practiced range and depth of field.
- RODE Video Mic Pro: Audio is a huge part of video, and the RODE mic is a fantastic shotgun directional mic that picks up voice but too temper sounds.
Almost all my videos are filmed with this elementary setup. You may besides want to consider using a tripod or monopod for best video results, but it'southward not necessary. I usually don't conduct a full tripod with me, but I do apply a Joby gorilla pod frequently.
Edit Your YouTube Videos
There are endless ways for how to make travel videos and edit them, but here'south a formula that I use, and it has worked well.
As a side note, knowing how I'1000 going to edit my videos, besides helps me when I'm filming. So it might be helpful for y'all to decided how your going to edit before you start filming.
4 Step Editing Formula:
- Introduction(effectually 10 seconds): The first 10 seconds of your video are hugely important. If it'south no engaging plenty, people will go out your video. Capture viewers attention with something interesting or tell them what your video is going to be about.
- Yous logo brand (five seconds): Next, promote your brand. I only apply my logo and add music to it, only others have a more fancy intro.
- Torso of video: (iii – 8 minutes, or could be longer): This is the body storyline of your video, the bulk of the content.
- Catastrophe and Call To Action (around x – 15 seconds): At the stop of your video, information technology's a practiced idea to have a telephone call to action. I unremarkably enquire viewers to click thumbs up (this can assist increase your video rankings), and to subscribe for future videos. One of the well-nigh effective ways to achieve a call to action at the end of a video is to speak it, enquire viewers to do something. Just you lot can as well include an end card that y'all comment (do this by building it into your video when you're editing).
A good length to aim for is from 3 – 10 minutes, but yous can also endeavor different length videos likewise. I've had shorter 1 infinitesimal videos do well, and longer 15 minute videos do well.
For this travel videos guide, I'm not going to get into the details of bodily editing. Nonetheless, it's pretty piece of cake to learn, depending on what software you lot utilise. You lot don't need to worry nigh special effects or doing anything too fancy, just mainly focus on cutting out parts you don't need and calculation in pieces you do need to complete your story.
Editing Tools
- Video Editing Software: There are many programs to edit your videos with. I apply Adobe Premiere, and some other popular selection on Macs is Final Cut. However, there are even skillful free editing software similar Lightworks.
- Vocalization Over: Recording your phonation and overlaying it on video is a good way to add together more value and information to your travel videos while keeping your video interesting and engaging. It does have time, but it's worth information technology, specially on destination mode videos.
- Music: Music tin can make or pause a travel video, so choose something wisely that fits the mood, is important. Simply be very careful of copyrights and only use music that you lot are licensed to utilize or you lot. I've used plenty of royalty free music from Kevin MacLeod and Josh Woodward, which are free to use and turn a profit from as long as you credit the producer. I also occasionally purchase music from sites like Premium Beat out and Audio Jungle. You lot might also cheque out the subscription service with Audio Network and Sound Blocks.
- Natural Background Sounds: From my experience, when dealing with travel videos, many people savour hearing the real sounds of the place. It adds to the viewer experience of the destination and atmosphere. And so if information technology'south appropriate, consider using less music and more than natural background sounds. I learned this from people commenting on my videos, saying they would like to hear the natural background sounds. Another point, listen to what people are commenting on your videos.
You've created your video, it'southward at present time to upload it.
Upload Your Video to YouTube
After shooing and editing your videos, it's time to upload them to YouTube!
For starters, I ever upload my videos as "Private," so that I tin put all the finishing touches, like keywords, descriptions, titles, and annotations, on them before publishing it to the public.
This too allows me to schedule my videos to publish at the exact time that I've told my subscribers I'm going to publish.
I probably don't need to mention this, but only login to your YouTube account, click upload in the upper right corner, and only elevate your video file onto the upload screen. Then await until it finishes uploading and processing.
But the work doesn't end here…
Optimize Your Video for YouTube
Making and editing a video is only half the piece of work… keep persisting to optimize your videos, it's worth it in the long run.
What'due south the point of optimizing (YouTube SEO)?
Permit's say y'all have ii phrases that mean the same thing, like: "What to do in Bangkok" and "Things to do in Bangkok." But let's say 10 times more people search for one of the phrases over the other. Wouldn't you want to know which phrase that is then that you tin can target it with your video?
- Keyword Inquiry: Brian Dean is ane of my go to guys for electric current information on SEO (Search Engine Optimization) and keyword research. And even though he typically talks about commodity marketing, information technology applies to video SEO as well. You can apply the Google Keyword planner to search for specific words or phrases that have a high search rate and employ them as your main keywords. Example keyword: "Indonesian sate"
- Video File: Earlier you upload your video, if y'all already have your keywords chosen that pertain to the video, you tin can name your video and add some meta data with your keywords to it, prior to uploading. Name your video file: indonesian-sate.mp4 so upload.
- Title: For your YouTube video championship, the best thing is to make certain your keywords are at the beginning of your championship (but that being said, information technology'due south important for your title to be bonny and make sense at the aforementioned time). Case title: "Indonesian Sate in Djakarta"
- Description: On every YouTube video, yous have a clarification box where you tin can include data most your video. It'southward a good thought to include your keywords in the description box about in one case every 100 words or so. I normally shoot for 300 – 500 words or so in my video description boxes. Also make sure you include links to your blogs, social media platforms, and wherever y'all want to directly viewers.
- Keyword Tags: List your target keyword every bit the first tag, but and then go crazy adding synonyms or other related keywords you can call back of.
- Avant-garde Settings: Whatsoever kind of extra setting that YouTube gives you to make full out backside the scenes of a video you lot upload, do it. Add in the location, the recoding date, the category etc. I'thou not certain how much of a weight this could have in video rank, but if YouTube wants you to do it, information technology definitely has some benefit.
- Thumbnail Epitome: I'm not sure if all YouTube accounts have access to upload custom video thumbnails, merely if you accept the option, practise it faithfully. Bonny video thumbnails tin can make the difference in people clicking on your video instead of others when they are scrolling through their feed.
- Subtitles and Airtight Captions: Creating video subtitles and closed captions is a huge time consuming task, but information technology can be a proficient thought and increment your audience according to YouTube. I sometimes create subtitles for videos I really want to rank for, but since I create so much content, I merely don't do it for every video. Information technology's something for you to consider.
- Embed and Link Videos: Finally, if y'all have a blog, brand certain you embed your video into a web log post that pertains to your video. Not only volition it be helpful to readers, but information technology can also boost the video. Likewise, just like SEO for articles, linking out to your video is a skilful idea besides.
This process looks complicated, but actually once you go the hang of it, you tin do it pretty rapidly and effortlessly, and it gets much easier the more you lot exercise information technology.
Search engine optimization (SEO) is non something you lot have to overdo with it comes to marketing your videos on YouTube, but it is helpful to target words that get more traffic.
How to Grow Your YouTube Channel
The mode I see it there are ii main methods of growing your aqueduct which are in your control.
- Gain Subscribers: Subscribers are people who subscribe to your YouTube channel and when you publish a video, they are notified and often lookout man your newest published videos shortly after you release them.
- Create Evergreen Videos (Video SEO): Evergreen content are videos that rank well when people search on YouTube or Google, and can continue to rack up views over time. These videos bring in new viewers continuously (day and nighttime), and you e'er have an opportunity to convert them into subscribers. Tips for creating evergreen videos is summarized in the optimize section above.
I say "in your control" because you tin do these two things yourself to boost your YouTube channel.
Other less controllable methods for growing your YouTube channels are are somewhat out of your immediate control.
However, focusing on the two things mentioned above and improving your overall channel authorisation and sentinel time, will increment your chances of less controllable factors which include things like YouTube promoting your videos as suggested videos or even having one of your videos get viral.
Things To Do:
- Sentinel Time: Watch Fourth dimension is the amount of minutes a viewer watches a video, and it's an extremely important ranking factor on YouTube videos. Why? Because watch fourth dimension translates to engagement, and YouTube wants people to stay on YouTube and keep watching videos. If you can create travel videos that are engaging and that have a college watch time than other videos, your video will likely rank college than videos about the same discipline. This goes dorsum to story, right?
- Video Schedule: When I first began learning how to make travel videos for YouTube, I committed to publishing 1 video every calendar week, on Wed at viii pm Bangkok time. When I got more than into information technology, I bumped it up to 2 videos per week, on Weds and Dominicus at eight pm. Just like a TV show, people will come back (and subscribe) when they know your publishing schedule and if you actually do it. If you lot're serious about making videos for YouTube, stick to your schedule. Another bonus of having a schedule is that it pressures yourself to do it – no procrastinating!
- Intro Video on Channel: Since the introduction of the current YouTube channel designs, in that location'due south a place for an introduction video where a video shows to those who haven't nevertheless subscribed. I'thou not sure of how effective this intro video is, only it'due south a good idea to accept i that introducing yourself and what your channel is virtually. Make sure y'all include a call to action to click subscribe for more videos.
- Playlists: Playlists are important and necessary for all YouTube channels and all your videos should reside in a playlist, which is a list of videos that accept a like theme and category. Playlists get in easier for viewers to keep watching videos, and they may stop up watching your entire playlist of videos if they are engaged. Equally presently every bit you publish a video, add information technology to a playlist.
- Annotations and Cards: Annotation are clickable boxes that popup when you're watching a YouTube video with a bulletin. Y'all can apply them to ask people to give your video a thumbs up, remind them to check out your blog, or that your new t-shirts are now available. Cards are a nicer looking phone call to activeness where you tin can link out to some other website from your video.
- Comments: Again, YouTube loves to come across engagement, and when your video gets lots of "likes" and comments, that improves date. Ask people to go out a thumbs up and comment in your video, and and then make sure you do your part to answer back equally much every bit you tin.
If you follow these tips and keep publishing videos, I'm pretty confident your YouTube channel will abound.
Determination
Forth with first starting a weblog, the decision to commencement making travel and food videos for YouTube and growing my YouTube channel, was probably the all-time selection I've fabricated in my online career.
In this guide on how to brand travel videos for YouTube we've gone over a step by footstep plan on how you tin can start to make videos and grow your channel (and your videos don't need to exist only about travel, this guide will piece of work for any subject area of video).
At that place'south no dubiousness that it takes a lot of work. But the dazzler of making videos, especially when you have a a platform like YouTube to share them on, is that you lot have the potential to connect with millions of people from effectually the world.
Don't await, start creating and telling your story today.
If yous take any questions or comments, leave a comment below. I would love to hear from you!
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Source: https://migrationology.com/travel-videos-youtube/